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Moataz Mustapha

Case file · Smart Things

Cervello Cloud (IoT)

What it is

Cervello is an IoT platform for integrating, monitoring, automating and controlling devices and systems, sold not to end users but to integrators and software vendors, who use it to build vertical smart solutions for their own customers.

It already existed as an on-premises product, installed inside a customer's own data centre. My work was the cloud version: the same platform, multi-tenant, reachable from anywhere.

That sentence sounds like a hosting change. It isn't. Moving a single-customer installation to a shared platform breaks almost every assumption underneath it: who owns what, who can see what, who pays for what, and what happens when two people work in the same place at the same time. That is the design problem in this case file.

My role

Individual contributor, from zero to delivery. I started this project alone and carried it through: research, information architecture, user flows, wireframes, interface design, the design system, and developer handoff.

A second designer joined later and worked on UI. None of his work is shown here; everything in this case file is mine.

Status, honestly

The cloud version shipped. It runs in production in several countries, including Spain and Egypt.

And I have no numbers for it. This was four to five years ago; I don't have adoption figures, retention, time-to-build, or any other metric I could stand behind. So none are claimed here.

That limits what this case file can be, and I'd rather name the limit than manufacture a result. What it can show is judgement: the decisions, and the reasoning under them.

Why this one still matters

Everything I do in regulated banking today started here.

This is the project where I wrote down design principles instead of just following instincts, built a design system rather than a set of screens, and invented a documentation method that traced a feature from first idea through post-release iteration. The permission architecture I designed (four nested layers, each with its own scope) is the same class of problem as designing a bank's internal review system.

It also sits outside banking, and that matters for what this portfolio is for: B2B SaaS, a developer-facing platform, a product whose users are integrators building products of their own.

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